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Social Media - Phenomenal Distraction?
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| SEO CORNER
- Latent Symantec Indexing |
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In 2003 Google bought a company by the name of Applied
Semantics, a proven innovator in semantic text processing.
In the search engines' plight to combat spam and useless content, they
have adopted this new technology that is sending once home run websites,
plummeting down a bottomless pit to be buried in a pile of unrecognized
fodder. Ergo Sandboxing and red flagged sites you hear so much about.
Now, more than ever, the search engines are using a technology called
Latent Semantic Indexing (LSI) to determine a website's relevance.
LSI is a complex algorithm that not only checks keywords on your page
but also checks for other words that commonly appear within content
related to those keywords.
LSI is an algorithm that is so important that Google acquired a company
by the name of Applied Semantics, a proven innovator in semantic text
processing, in early 2003.
If you used to enjoy top 10 placement in the search engine results pages
(SERPs) and suddenly saw an unexplainable drop in your rankings then you
know approximately when this algorithm began its crawl.
If you have never enjoyed top 10 rankings or are struggling to regain
your rankings then you need to understand the following:
You will not gain or maintain high rankings unless the search engines
understand the theme of your website as determined by the LSI algorithm
and other important on and off page factors.
It is a proven fact that most search engine users do not go beyond the
top 20 results on a search query. It is also a fact that 99% of the
websites on the Internet are unaware of the impact that LSI is playing.
They are either unaware because the don't know about it , deny it, or
are too lazy to do anything about it.
copyright © 2007 - 2009 Fran Klasinski - All rights Reserved
| Having trouble getting your messages to your team? Confused about creating powerful messages? Whole auto responder setup process causing you to pull your hair out? Let the Gofer, an auto responder pro, do that for you! Contact Us For A Quote |
TIPS & TRICKSMarketing Company Websites |
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If you are determined to market
company websites then you leave tons of new subscribers or customers
out there for the smarter marketer to capture. |
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| ON THE LIGHTER SIDE Running from the Law (courtesy: Clean Funny Jokes) |
|---|
Tipper Gore discovered that her husband's
great great uncle, Gunther Gore, was hanged for horse stealing and train
robbery in Tennessee in 1889.
The only existing photograph shows him standing on the gallows. On the
back of the picture is this inscription: "Gunther Gore; horse thief.
Sent to Tennessee Prison 1883, escaped 1887. Robbed the Tennessee Flyer
six times. Caught by Pinkerton detectives, convicted and hanged in
1889."
After letting President Clinton's large staff of professional image
consultants review this discovery, they took the following actions to
assist Al's campaign to become our next president. They decided to crop
Gunther's picture, scan it in as an enlarged image, and edited it with
image processing software so that all that is seen in the final picture
is a head shot. Along with this enhanced photo, the accompanying
biographical sketch was sent to the Associated Press:
"Gunther Gore was a famous cattleman in early Tennessee history. His
business empire grew to include acquisition of valuable equestrian
assets and intimate dealings with the Tennessee railroad company.
Beginning in 1883, he devoted several years of his life to service at a
government facility, finally taking leave to resume his business
enterprise with the railroad. In 1887 he was a key player in a vital
investigation run by the renowned Pinkerton Detective Agency. In 1889
Gunther regrettably died suddenly during an important civic function
held in his honor when the platform on which he was standing
collapsed."
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